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McNaughton-McKay Wins 2021 Best of the Best in Event Category


tED Magazine handed out awards for the Best of the Best Marketing Awards Competition and McNaughton-McKay is honored to be named a winner in the Event category for our Connected Machine Workshop event hosted in 2020.

In a year when in-person training and events seemed impossible, it became apparent we quickly needed to find new and innovative ways to continue engaging with our customers and suppliers. Like many other distributors, we pivoted to virtualizing as many experiences as possible, including training.

Virtual training provided a way to meet students where they were and will continue to be an important element of our training offering moving forward. However, our training teams immediately realized that virtual learning was better suited to lecture-style courses, making our “hands-on” courses unavailable to the customers who needed them.

Enter the HMS EwonFlexy 205 – Connected Machine Workshop. McNaughton-McKay partnered with HMS to offer a one-day Connected Machine workshop. This workshop featured an interactive, synchronous, and hands-on learning experience that afforded students the ability to learn about remote connectivity for their automation equipment while they were remote from the trainers. Using Ewon Flexy 205 IIoT Starter Kits, included in the price of the workshop, students were able to utilize the equipment for hands-on class participation and, afterward, utilize the same equipment in their actual workplace applications.

Starter kits were shipped to students ahead of the class so they would have all the equipment on hand by the class date. The package even included a gift card to pick up lunch at Subway.

Thanks to the collaboration of the HMS Networks team, customers received hands-on training amid a pandemic that interrupted much of their annual training plans.

Read more about the award and view the other winners in the Event category.